Getting Started Guide

How to Start a 360 Photo Booth Business and What to Charge per Event

What it costs to start, what the market charges and the sums to do before buying anything. No smoke: if the numbers do not add up, better to know it now.

Snappy working out what it costs to start a 360 photo booth business
350 €From what an event is charged in Spain
2-4 hHow long a typical booking lasts
1One person to run it, if it is set up well
19.99 €What the software costs a month
First Things First

What a 360 Photo Booth Is and Why People Book It

A spinner platform the guest steps onto and an arm with a camera that goes around them. The result is a short slow motion video that people post on their socials that same night.

✓They do not book it for the photo, they book it for the video. That is what sets a 360 apart from the photo booth of always.
✓It works at weddings, sweet sixteens and eighteenths, communions and company events. The company one pays best and is the one fewest people work.
✓The guest takes it away on the spot. If they have to wait until the next day, half the point is lost.
The Setup

What You Actually Need to Start

Five things. Not one more for the first event, and only two of the five are expensive.

The Spinner Platform

It is the big purchase. There are floor ones and overhead ones. Look at the weight it takes and whether it fits through the door of a venue, which is where the cheap one fails.

The Arm and the Camera

The phone you already have works. A GoPro does better in low light, but it is not the first thing to buy.

Your Own Light

A ring light. Venues are dimly lit and with no light of your own the video comes out noisy and nobody shares it.

The Software

It is what records, renders and delivers. From just 19.99 € a month. Without it you have a platform that spins and little else.

Carpet and Props

The cheap thing that shows the most in your client photos. A decent carpet changes how your setup looks.

A Vehicle

You do not need a van to start, but measure the platform before counting on the car you have.

The Numbers

What to Charge for a 360 Photo Booth

In Spain a photo booth booking is charged from 350 € plus tax, with delivery, setup and a technician included. The 360 sits around there and goes up with hours, travel and what you deliver afterwards.

What Moves the PriceUpDown
Type of eventCompanyBirthday
Hours of service4 h or more2 h
DaySaturday in seasonWeekdays
TravelOut of the areaYour own city
DeliveryGallery and printsVideo only
CustomisationOverlay with the client brandGeneric template

The reference prices come from what rental companies publish in Spain. Every area is a world of its own: before setting your rate, look at what three companies in your city charge.

The Sums

Does It Pay? Do the Sums Before You Buy

What matters is what is left after you have paid for everything. These are the four lines you have to write.

1What you bring in a month. Events you can really cover, not the ones you would like. In high season people do two on the same Saturday; in January, none.
2What you spend every month no matter what. Software, insurance, phone, and the self employed contributions if you have them.
3What you spend per event. Fuel, consumables if you print and the hours you put in, which are worth money too.
4How many events it takes to pay for the gear. It is the number that says whether this is a business or an expensive hobby.

Watch out for the season. Most events land between May and September. A business that only works in summer does not work: you have to look at the whole year.

The First Event

What Nobody Tells You About the First Saturday

Get There Two Hours Early

Setting up is quick. Finding the socket, negotiating the spot with the catering people and testing the light is not.

The Venue Wifi Does Not Exist

Assume you will have no network. If your software does not work offline, you have a problem that same night.

Somebody Is Going to Fall

A handrail and a carpet that does not slip. And do not let three of them get on at once however much they insist.

The Queue Is Your Enemy

If every video takes two minutes to come out, by the third couple there are ten people waiting and they go to the bar.

Take the Money First, or a Deposit

A deposit on booking and the rest before the event. Chasing someone after a wedding is a sport.

Ask for the Video Back

What your clients record is your best advertising and it costs you nothing to ask for it.

The Software

The Part That Makes the Video Come Out Right

The platform spins. What turns that spin into a video people share is the software: the overlays, the music, the slow motion and the QR delivery in front of the guest.

FAQ

Questions from People Just Starting

How Much Does It Cost to Set Up a 360 Photo Booth?

It depends almost entirely on the platform, which is the big purchase. The rest (light, carpet, props and the software) is a small part of the total. Before buying, work out how many events you need to get it back: if it comes to more than you can cover in a season, look for another platform.

Do I Need to Be Registered as a Business?

If you are going to invoice regularly, yes. An accountant sorts it in an afternoon and tells you which category you fall into. You also need public liability insurance: plenty of venues ask for it before they let you set up.

Can I Start with My Phone?

Yes, and it is what almost everyone does. A recent phone records more than enough for a 360 video. Leave the camera for when the business is already paying you.

How Many Events Do I Need a Month?

There is no number that works for everyone, because it depends on what you paid for the gear and on what you charge. What we do know is when the work is: most events land between May and September, so the sums have to be done with the whole year in front of you, not with one good Saturday in June.

What Is the Difference Between a 360 Photo Booth and a Photo Booth?

The booth delivers photos, usually printed on a strip. The 360 delivers a video. They are two different services and they are charged separately, and some people take both to the same event to charge twice for the same trip.

Do I Need Internet at the Event?

You should not need it. Venue wifi fails more than people think, so the software has to be able to record and deliver offline and upload everything later, when the network is back.